#UpStart Live 5 - Content
#UpStart Live 5 – Content Marketing.
Hosted by PayU & Supported by BHIVE & Bangalore Startups.
Content marketing is more than advertising, it is all about showing your customers who you are, rather than just telling them.
It has transformed the way businesses interact with their customers. Since the rise of social media, brands now have to become closer and more communicative with their customers if they want their loyalty and trust in return.
Simply broadcasting advertising messages is no longer the only strategy available and it’s not advisable if your customer has made the effort of including you in their ‘social’ circle.
Today – it is important to give out advice, engaging stories and information that is of genuine use or interest.
In the fifth edition of UpStart Live webinar series, learn about how to turn content into customers from content marketing experts. Explore what content works best at each stage of the marketing funnel ranging from created to curated content.
“Content Marketing is all the Marketing that’s left.” ~ Seth Godin
“Content is king.” ~ Bill Gates
Speaker for this event .
Tanya Rao, Currently with Ola. Ex-Digital Marketing Manager @ Udacity India. Ex-Marketing Head @ Zepo. Traveller. Foodie. Cider Lover. Audiophile at the Cellular Level. Start-up Kid. Sarcasm is First Language.
To register click below:
(Thursday) 3:00 pm - 4:00 pm
GotoWebinar & Facebook Live